A+ eCommerce Customer Experience: Shopify Store in 2 Weeks
Shopify web developers replatforming an obsolete website to sustainable headless rails
PROJECT IN BRIEF
Client
Business collaboration between Tramontina and mindful shopping advisor having 5M+ social media followers
Industry
Manufacturing
Supply Chain
Services
Web software development
UI/UX design
Integrations
Platforms
Far too many eCommerce websites risk turning into bits of wasteland every couple of years. This should stop happening. Today, our power weapon in fighting those distressful micro tech revolutions is Headless Almighty.
Hired for Shopify store development, Amitech Group also righted the wrongs within the user journey strategy, underpinned the website with stunning mobility and scalability, and triggered user acquisition and sales growth.
PROJECT BACKGROUND
Outdated technology stack
As part of their business, the client tests kitchen tools to discover reliable ones, distributing cookware that bolsters the cooking experience.
Initially, they collaborated with a large South American cookware producer. To feature the partner’s recommended sets, the influencer built a micro website within their existing tech ecosystem. Yet, the legacy stack failed to handle external integrations and fulfillment routines.
Additionally, without marketing tools in place, the client couldn’t establish a consistent online presence. To remove all of the bottlenecks from the case, they were seeking user experience consulting and decided to hire Shopify developers, reputable and trusted ones.
CLIENT’S OBJECTIVES
Build a brand-new website upon a futureproof framework to reboot the business, gain better agility, and expand the marketing opportunities.
CHALLENGE
User experience and mobility concerns
Since the website was supposed to feature limited cookware items, sales potential totally depended on the chosen user journey strategy. Also, enabling a perfect mobile experience was above all, as this meant to become a major traffic source.
VENDOR COMPETITION WIN
With its rich track record in eCommerce, foodservice field expertise, and our previous successful collaborations on food barcode scanner and online store migration, Amitech Group proved a reliable partner qualified for the job.
Once the team outlined their project vision and suggested some reasonable tech decisions right off, they were entrusted with the project decisively.
SOLUTION
Headless B2C eCommerce website
INTEGRATIONS
To collect and display customer reviews and ratings
To comply with accessibility standards
To safely and easily deploy analytics and measurement tag configurations
ENGINEERING STACK AT A GLANCE
Shopify Advanced
TypeScript
Hydrogen v2, Node.js
“The team opted for the Hydrogen v2 framework as a flexible and scalable foundation for eCommerce platforms.
Besides, it enables rapid deployment and easy maintenance due to Shopify support, which makes it a go-to solution when a fast rollout is critical.”
FEATURE HIGHLIGHTS
- Scalable product catalog
- Quick order and checkout system
- Native payment integration
- Cross-sell/upsell Shopify functionality
- Personalized filtering mechanism
- Proprietary fulfillment service
Results
2
weeks
Unrivaled delivery cycle
~100%
page speed
Web and mobile performance
COMPLEMENTED WITH
Seamless eCommerce
To efficiently start online sales
Headless tech
To accelerate rollout, facilitate support, and future-proof business
Mobile-optimized UX
To make the customer journey a breeze, maximizing sales potential
B2C focus
To efficiently guide end users through the purchase funnel
Scalability
To improve integration capacity with an eye to business growth
THE UNDERLYING MASTERY INGREDIENTS
Engagement model
Dedicated Team
Methodology
Scrum
Team composition
- Software Architect
- Product Owner
- 3 Software Developers
Last updated: May 30, 2024
ABOUT THE AUTHORS
Has wizardly powers to magically bring in web and mobile platforms, thus breaking heavy eCommerce spells.
Democratizes those royally sophisticated tech phenomena by means of concise copy and occasional wit.
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